Sauces x Giraudet

Client : Giraudet

Magret de canard tranché sur une purée, accompagné de sauce échalote Giraudet.

Mission

For this new content series produced for Giraudet, we developed a visual approach combining food photography and split-screen videos to showcase the brand’s sauces, their textures, and how to use them.

The idea: show the sauce in macro detail—coating, glossy, and utterly appetizing—alongside the finished result in a generous, approachable recipe.

Our role

Three recipes were developed for the occasion:

— Duck breast, homemade purée & shallot sauce
— Slow-cooked egg, spinach & hollandaise sauce
— Tenderloin, fresh pasta & PDO Roquefort sauce

An approach designed to create immersive, mouthwatering content focused on the pleasure of the product, suited to both social media and the brand’s editorial needs.

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