Bravo Hugo x Summer 2025

Client : Reitzel

Bravo Hugo is a pickle brand with a difference: French, purpose-driven, and unapologetically pop. With jars full of character, it breathes new life into preserves and puts a twist on aperitif hour.

Mission

Showcase Bravo Hugo’s full food and lifestyle potential with a series of sunny, colorful, appetizing visuals.

The aim: maintain the brand’s pop image, showcase its star products (pickles, capers, balsamic glaze…), and feed its social media presence with vibrant, engaging visuals.

Our approach

For this shoot, we created five food scenes built around original, accessible, visually striking recipes. Each scene captures a moment of togetherness with a distinctly summer feel: retro tableware, natural materials, textured backdrops, sunny light, and Mediterranean styling.


The idea: to give Bravo Hugo a contemporary, joyful, inspiring visual language while staying true to its pop identity and its mission to make jarred foods accessible to everyone.

The result?

5 recipes photographed in styled settings: mocktails, open-faced sandwiches, mezze, trompe-l’œil breakfast…

1 setup for each signature product

Food styling, photography, and recipe development

Social media adaptations in multiple formats: feed and story visuals + videos

Sesame-crusted pickles

Mocktail Bravo Hugorita

Peach and mozzarella bruschetta & balsamic glaze

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